This page sets out what each vendor publishes, with the address of the page and the date we read it, beside CoreCNX's own prices. The three vendors serve different parts of the political spectrum. NGP VAN describes its customers as Democratic campaigns and progressive organizations, i360 says it works with right-of-center organizations, and NationBuilder's pricing page does not name a party. Prices change, so confirm each figure on the vendor's own page before you build a budget.
The short answer
| Vendor | Published prices? | What the price depends on | Free trial | Source, checked October 16, 2026 |
|---|---|---|---|---|
| NationBuilder | Yes. Starter from $34 a month and Pro from $160 a month with annual billing. Enterprise is custom. | The number of contacts in your database | 14 days on Starter and Pro | nationbuilder.com/pricing |
| NGP VAN | No. The site offers a demo request. | Not published | Not published | ngpvan.com/get-a-demo |
| i360 | No. Plans are named, and prices are quoted through a form. | Each organization's data needs and target geography; data exports by the record | Not published | i-360.com plans and pricing |
| CoreCNX | Yes. $49, $99, $199 or $499 a month. | The number of contacts, with users included in each plan | 14 days, up to 5,000 contacts | corecnx.com/pricing |
How we checked
We read each price from the vendor's own pricing or sales page on October 16, 2026, and we quote the vendor's wording where it matters. Several review websites list prices for vendors that do not publish them. We do not repeat those figures, because the vendors themselves have not published them, and a figure a vendor has not confirmed is not a reliable basis for a budget.
These tools also do different jobs, so the prices are not a like-for-like comparison. Some include a website builder, donation processing or voter data, and others do not. Our guide to choosing political campaign software lists the questions to settle before you compare prices, such as whether you need voter data included and who will own the account. For a wider view, our post on nine CRMs political campaigns use covers who each tool serves and what it publishes about price.
NationBuilder pricing
NationBuilder sells three plans: Starter, Pro and Enterprise. Starter and Pro are priced by the number of contacts in your database, and the page shows a price for each size. "Monthly billing is based on the number of people in your database at the time of billing each month," according to the page's billing answer, and annual billing is a discount for paying in advance.
Starter
| Contacts | Per month, billed annually | Per month, billed monthly |
|---|---|---|
| 0 to 500 | $34 | $41 |
| 500 to 1,000 | $46 | $55 |
| 1,000 to 2,000 | $91 | $110 |
| 2,000 to 3,000 | $137 | $165 |
| 3,000 to 5,000 | $183 | $220 |
The page lists the Starter plan as including a people database of up to 5,000 contacts, a website with standard templates, email blasts, payment and donation processing, and events and ticketing.
Pro
| Contacts | Per month, billed annually | Per month, billed monthly |
|---|---|---|
| 0 to 500 | $160 | $179 |
| 500 to 1,000 | $183 | $205 |
| 1,000 to 2,000 | $229 | $260 |
| 2,000 to 3,000 | $275 | $312 |
| 3,000 to 5,000 | $321 | $365 |
| 5,000 to 7,000 | $378 | $431 |
| 7,000 to 9,000 | $436 | $496 |
| 9,000 to 10,000 | $505 | $575 |
Pro adds custom fields and permissions, membership management, drip email automations, turf cutting, walk and call sheets, and other organizing features, for up to 10,000 contacts.
Enterprise, add-ons and the trial
Enterprise is listed as "Custom," with a link to talk to sales. Add-ons are priced separately. On Starter, an additional website is $9 a month and ActionButton Plus is $49 a month. On Pro, the Customization pack is $29 a month, the Membership and Automation packs are $39 a month each, and the Election pack is $89 a month. Text messaging is priced separately.
The page offers a 14-day free trial of Starter or Pro with "complete access to the NationBuilder platform (with the exception of sending email blasts)." At the end of the trial, the account moves to the plan and billing period you chose.
NGP VAN pricing
NGP VAN does not publish prices on its website. Its demo page says, "Reach out to schedule a demo and see our battle-tested technology in action." Its homepage says NGP VAN "has equipped Democratic campaigns, progressive nonprofits, unions, PACs, and advocacy groups" with its technology.
For many campaigns, access comes through a party rather than a direct purchase. NGP VAN's VoteBuilder page says, "VoteBuilder access is granted to candidates by each individual state Democratic party." A campaign that wants to know its cost should ask its state party or NGP VAN directly.
i360 pricing
i360 publishes the names of its plans, Basic, Essential and Enhanced, plus a Data Exports option, but not their prices. Its pricing page says the bundled plans "are tailored to each organization's data needs and target geography. For a quote, please fill out the Get pricing form on this page." Data Exports "are billed on a per-record basis with no minimum requirements."
The page describes Basic as an "entry-level package for campaigns and organizations with small geographies or tight budgets" that includes voter and consumer data, search and CRM tools, and calling, walking and texting applications. i360's homepage says, "We work with right-of-center organizations."
CoreCNX pricing
CoreCNX publishes its prices on its pricing page. Every paid plan includes the full CRM and the connections to the other CNX Suite products, and the plan sets how many contacts, users and emails you get. The public API, a connection for your own software, starts on Growth. There is no per-user fee.
| Plan | Per month | Per year, billed annually | Contacts | Users included |
|---|---|---|---|---|
| Starter | $49 | $470 | 5,000 | 5 |
| Growth | $99 | $950 | 15,000 | 10 |
| Pro | $199 | $1,910 | 50,000 | 20 |
| Enterprise | $499 | $4,790 | 150,000 | No user limit |
Going over your contact limit does not lock you out. Extra contacts are billed at $15 for each 1,000 on Starter, $12 on Growth and $10 on Pro, and Enterprise is priced by agreement. The free trial lasts 14 days, for up to 5,000 contacts.
CoreCNX's price covers the CRM: contact records with a timeline, pipeline stages, email, tasks, reports and imports and exports. It does not include voter data. You import the list you get from your party, your election authority or a data vendor as a CSV file. It also does not include a website builder or donation processing. Texting (CampaignCNX+) and door-to-door canvassing (Beacon) are separate products in the CNX Suite, and the suite's products can be bought together on one bill.
What drives the cost of a political CRM
Four things decide most of what a campaign pays:
- What the price is based on. Some tools charge by the number of contacts, some by the number of users, and some by the size of the district or the data you need. A campaign with a large list and a small staff pays differently under each method.
- Whether voter data is included. Some tools include a voter file in the price, and others import the list you already have. If your party already gives you a voter list, ask whether you would be paying for data you already have.
- Add-ons. Texting, extra websites, more custom fields and automation are often priced separately. Add up the add-ons you would actually use.
- The contract. Ask whether the price requires an annual commitment, whether there is a setup fee, and what happens to your data if you cancel.
County and township party organizations that keep records for many precincts face a further question: whether each township gets its own account area. Our post on running a county party's data in one CRM covers that setup, and our post on what a small nonprofit needs from a CRM covers the same buying questions for advocacy groups.
Questions to ask before you sign
- What is the total monthly cost for our current number of contacts and users, including the add-ons we need?
- What happens to the price if our list doubles before election day?
- Is voter data included, and if not, how do we import our own list?
- Can we try the system with our own data before we pay?
- Is there an annual contract or a setup fee?
- Can we export all of our contacts and their history at any time, including after we cancel?
Common questions
How much does NationBuilder cost?
On October 16, 2026, NationBuilder's pricing page listed Starter from $34 a month with annual billing ($41 with monthly billing) for up to 500 contacts, rising to $183 a month ($220 monthly) for 3,000 to 5,000 contacts. Pro started at $160 a month with annual billing ($179 monthly). Enterprise is custom.
How much does NGP VAN cost?
NGP VAN does not publish its prices. Its website offers a demo request, and its VoteBuilder page says access is granted to candidates by each state Democratic party.
How much does i360 cost?
i360 does not publish its prices. Its pricing page names the Basic, Essential and Enhanced plans and asks organizations to fill out a form for a quote.
Compare with your own list
The most reliable comparison uses your own numbers. Count your contacts and the people who need to sign in, then price each tool for that list. Start a 14-day CoreCNX trial, import your largest list, and see whether the plan that fits your contact count covers what you need.
